Daniel Sá

Executive Director

@ IPAM

TIME:

02/07 @ 2:15 PM

DURATION:

60 MIN

LOCATION:

STAGE D

LANGUAGE:

Portuguese

Daniel Sá is the Executive Director of IPAM, an institution he has been part of for over two decades.

Daniel holds a degree in Marketing Management from IPAM, a master’s in Sports Management from the University of Porto, and a Ph.D. in Business Sciences from the Rey Juan Carlos University in Madrid.

His professional journey spans four industries—sports, retail, communications, and education—where he has consistently progressed. Notably, he previously served as Head of Sponsorships at Optimus and Store Director at Intersport.

He is the author of three books on Sports Marketing and has been a Guest Speaker at over 100 national and international events since 1999. Since 2008, he has been a regular media contributor as a Sports Marketing expert, with over 5,000 media appearances in national outlets such as RTP, SIC, TVI, CNN, Sport TV, Antena 1, TSF, Rádio Renascença, Expresso, Público, O Jogo, A Bola, Record, Visão, Sábado, Exame, Observador, and Diário de Notícias, as well as international media such as Forbes, TV Globo, Marca, Diario AS, La Vanguardia, El País, Yahoo, Gazzetta dello Sport, The Guardian, BBC, Financial Times, Bloomberg, and Eurosport.