Bruno Lobo

Bruno Hortas Lobo is Editorial Director of Meios & Publicidade, one of Portugal’s leading publications covering the communications and marketing industries.

A journalist with more than two decades of experience across national and international media outlets, he has built a solid career focused on lifestyle, luxury, sustainability, and business. He served as Editor-in-Chief of GQ Portugal for over 12 years, playing a key role in strengthening and consolidating the brand’s editorial identity in the Portuguese market. He later became editor of Fora de Série, the luxury supplement of Diário Económico, where he led its transition to a multiplatform model.

As a freelance journalist, he has contributed to publications including Jornal de Negócios, Máxima, Visão, ECO, and the Spanish newspaper Expansión. He also developed and led the editorial strategy for the Unibanco blog for six years.

He holds a degree in International Relations from Universidade Lusíada de Lisboa and is a specialist in brand storytelling and in developing partnerships between media outlets and premium brands.