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Hajj Flemings
Brand Technologist & CEO
@ REBRANDX
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Hajj Flemings is a global brand technologist, international keynote speaker, and the CEO/Founder of REBRANDX. Recognized for his innovative approach to digital transformation, Hajj has built a portfolio of impactful brands, including Rebrand Cities, RapVS.AI, Prompt Camp, and Modern Athlete. He is also the Co-Founder of CXOMPLEX, where he is dedicated to building Michigan’s most diverse AI community and fostering inclusive innovation.
A leader at the intersection of technology, culture, and equity, Hajj co-hosts the CBS News Detroit Tech Talk segment, where he explores the evolving landscape of artificial intelligence (AI), digital equity, and technology’s role in shaping culture. His leadership extends globally, as he represented the U.S. on a prestigious AI trade mission with the U.S. Department of State to Portugal, sharing insights on AI’s capacity to drive international collaboration and innovation. Additionally, he was a key participant in a fashion trade mission with the Michigan Economic Development Corporation to Florence, Italy, bridging the worlds of fashion, technology, and culture while positioning AI as a transformative force in creative industries.
At the forefront of his work is Rebrand Cities, a visionary digital transformation agency dedicated to placing humanity at the center of technological innovation. Committed to amplifying human potential, creativity, and empathy, Rebrand Cities aims to bridge the digital divide and democratize AI access through its AI Institute. The agency’s human-centered AI curriculum equips organizations with the skills to lead with purpose, drive innovation, and maintain humanity’s irreplaceable role in shaping the future. Since its inception, Rebrand Cities has helped over 2,000 businesses across 10 cities and 3 countries—including the U.S., Canada, Haiti, and Portugal—embrace digital presence and innovation. The agency also delivers immersive AI upskilling experiences for teams, small businesses, and professionals.
Hajj has collaborated with some of America’s most iconic brands, including Cadillac, Nike, AT&T, Disney, JP Morgan Chase, and the Detroit Pistons. He has spoken at globally respected institutions such as Harvard University, Instagram, and the U.S. Department of Defense.
In 2010, Hajj’s entrepreneurial journey was highlighted in CNN’s Black in America 4: The New Promised Land: Silicon Valley documentary, hosted by Soledad O’Brien. This pivotal moment spotlighted the challenges and triumphs of Black startup founders in the tech industry.
Hajj is the author of The Brand YU Life: Rethinking Who You Are Through Personal Brand Management (2005) and will release his second book, AI is a Remix, in Q2 2025.
The forthcoming book explores the transformative potential of artificial intelligence (AI), focusing on a human-centric approach that emphasizes the “human as the soul of technology.
The Future Is a Human + AI Remix
- Amplified Intelligence: Human + Machine Collaboration
Highlights how AI amplifies human creativity, decision-making, and problem-solving, enabling transformational innovation through collaboration rather than replacement. - The Human-Centric Framework for Innovation
Introduces the Human Genius Framework, focusing on its three core pillars—Human OS, Human Genius, and Amplification Systems—and how their convergence forms the foundation for sustained innovation and strategic growth. - Agentic AI: Empowering an Augmented Future
Explores the emergence of Agentic AI, where autonomous AI agents augment human efforts while operating within ethical boundaries to support complex decision-making and enhance productivity. - AI as a Remix: Building on Human Creativity
Explains how AI embodies remix culture by building on human insights to foster innovation, challenge traditional notions of originality, and democratize access to creative tools, promoting hyper-creativity in the process. - Post-Pandemic Economy: Leadership and Adaptability
Examines how leaders can navigate the challenges of the post-pandemic economy by leveraging AI to foster agility, inclusivity, and innovation across diverse industries, positioning themselves for success in this new reality.
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