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Carolina João Fernandes
Productivity Expert & Podcaster
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Carolina João Fernandes is a productivity and organization specialist and the founder of the Produtividade Imperfeita (Imperfect Productivity) concept.
Through the Produtividade Imperfeita Club and Produtividade Imperfeita Podcast, she has helped thousands of people simplify their routines, gain clarity on their priorities, and reduce overwhelm—both at work and in life.
With an outstanding academic background and a rapid rise in the corporate world—where she went from intern to team leader in just two years—she realized that proactivity and embracing imperfection are essential to making productivity a sustainable habit without frustration. With this vision, she decided to start her own business, helping individuals and companies organize themselves more effectively and realistically.
Imperfect Productivity
- Productivity isn’t about doing everything; it’s about doing what matters in each moment.
- Your calendar reveals more about you than you think.
- The problem isn’t you—it’s the “defaults” that control you.
- Imperfect Productivity is the key to mastering your time and attention.
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