Scott has a unique set of experiences working in, on or on the Board of some of the world’s most recognised brands including Saatchi & Saatchi, Wieden+Kennedy, Nike, Levi’s, Xbox, Activision and Diesel.
During his time, he has launched Global brands, created, nurtured and led Global Excellence hubs, helped shift gaming from the bedroom to blockbuster, rebooted 2 of the world’s most famous denim brands and been named 3 times in the top 50 of the UKs most influential Black men.
In 2013, he founded the Boom! and works with Global brands, agencies and leaders to unblock, unlock and unleash commercial, creative or cultural problem solving that transforms business and individuals.
He’s worked with Red Bull, Nike, ITV, Unilever, Absolut, Channel 4, Peroni, Starbucks and Wella amongst others and has helped their teams create new propositions, products and playbooks for success.
He has 1-1 coached some of the top C-Suite Agency leaders at Saatchis, MediaCom, Engine group and Mullenlowe.
In 2016 he co-founded the ‘expert validation’ platform, ThinkSprint which is trusted by clients such as Samsung, Diageo, BBC Worldwide and Santander.
In 2018, he co-authored the Amazon best-seller “Creative Superpowers”, described by Bruce Daisley as a ‘book that makes my brain fizz’.
He is a former music producer with Defected Records, a Marketing Society top 30 marketer and one of Campaign’s 100 Who’s Who in Marketing.
As a Fellow of the Royal Society of the Arts, a Director of Street Wisdom, a mentor for the School of Communication Arts, and a Trustee of the Marketing Academy Foundation, he focuses on helping the next generation to positively disrupt the existing marketing world.
He seeks to inspire everyone to “Stay Boom!” and speaks around the world, bringing his message as far and wide as Australia, Austria, the USA and now Portugal.
• How did Amazon become the retailer of choice for a large portion of the US population?
• How can other companies work with them or compete with them?
• How are luxury and fast-fashion retailers competing in the ever-changing, fickle world of fashion?
• How did Sephora draw customers away from the once-dominant department stores to become the go-to retailers for beauty products?
• What can we learn from the new digitally native vertical brands?