James joined CNN in September 2016, to run CNN International Commercial’s in-house agency, Create. His responsibilities include running CNNIC’s marketing, events and global brand studio teams, based out of international hubs in EMEA and Asia. The award-winning brand studio touches almost 70% of all CNN’s international advertising revenue, delivering a range of cross-platform creative solutions for clients and partners around the world.
Prior to joining CNN, James spent seven years at Omnicom Media Group, where he was Managing Director EMEA for GMR Marketing, a global brand marketing agency headquartered out of the US.